Tuesday, March 16, 2010

Editor & Publisher adds Newsosaur column

I have started writing a monthly column for Editor & Publisher magazine, which you can subscribe to here. Editor Mark Fitzgerald describes the latest issue as follows:

The March print issue of Editor & Publisher is in the mail, featuring an excerpt from Ken Doctor's highly acclaimed “Newsonomics” – and an exclusive column from Alan Mutter, the newspaper consultant and former Chicago Sun-Times editor who writes the popular “Reflections of a Newsosaur” blog.

In the March cover story, Senior Editor Jim Rosenberg, E&P’s operations expert, explains how Tribune Co. is approaching hyperlocal in both print and digital platforms in the Chicago suburbs.

Senior Editor Jennifer Saba explores what it takes to make money from mobile, and Clyde Bentley of the Missouri School of Journalism offers a timeline for newsrooms to become profitable “mobile-first” centers. Phil Murray of the mergers-and-acquisitions firm Dirks, Van Essen & Murray, surveys the marketplace for newspapers. And Louise D. (Lou) Phelps advises what newspapers can do when ad agencies won’t pay up.

Mutter’s first monthly column, “Newsosaur: Offline/On Target,” tells newspapers how they can get their share of the $17 billion Yellow Pages directory market.

In the exclusive excerpt from his book “Newsonomics: Twelve Trends That Will Shape the News You Get,” Ken Doctor, the former vice president/content services for Knight Ridder Digital, tells newspapers why they must face the fact that their old news world is gone forever –if they are going to prosper amid the two media “revolutions.”

10 Comments:

Anonymous Anonymous said...

Good for you. But I hope it doesn't distract or detract from your efforts on this blog, which I find very interesting and informative.

11:21 AM  
Anonymous Kate said...

Congratulations. I look forward to reading it.

Cheers

6:00 PM  
Anonymous Marlene Kennedy said...

Paid or unpaid for the work? ;-)

6:05 PM  
Anonymous T Heller said...

Congrats, Alan -- but I concur with Anonymous's point.

6:35 PM  
Blogger Newsosaur said...

Yes, of course I will be paid.

7:09 PM  
Blogger BANJO JONES said...

good call by E&P

8:23 PM  
Blogger Rob Tornoe said...

Great news Alan! Having your column in the same magazine next to my cartoons brings me some legitimacy :)

7:02 AM  
Blogger David H said...

Good job Alan

8:38 AM  
Anonymous Anonymous said...

You earned this. I think you have done terric work with this blog.

11:30 AM  
Anonymous Anonymous said...

Congrats. Glad to have some rationale analytics based thinking to go along with Ken Doctor's predictable digital drumbeat.

10:44 PM  

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